Lead Tracking explained: How you can use it

DIGITAL VISITOR REGISTRATION AT THE TRADE FAIR STAND - LEAD TRACKING FOR SUCCESS!

Use a simple scan and capture interested visitors to benefit from numerous advantages. Digital lead capture is a helpful way to increase your trade fair success.

YOUR ADVANTAGES AT A GLANCE:

Record effortlessly the data of your stand visitors with the GHM LEADS smartphone apps.
Waste no time on formalities and start valuable customer meetings immediately.
Standardise the data of all sales staff.
Avoid time-consuming typing and speed up your trade fair follow-up.
Gain valuable time through immediate, digital availabilty of all collected data.
Import the collected contacts easily into your own CRM system.
Increase the chances of successful orders with timely and personal follow-up so you can process visitor data immediately.
Track your trade fair success already during the event with the help of various statistics and reporting functions.

TO THE APP:

TO THE LEADS PORTAL:

leads.ghm.de

HOW DOES LEAD TRACKING WORK?

The Lead Tracking for IFH/Intherm simplifies the customer registration process at the trade fair.
You can capture all prospects at your stand quickly, easily and digitally.

Visitors enter their data to personalize their tickets. Afterwards they receive their tickets with QR codes.

1. Scan the personalized barcode on the visitor ticket.

2. Complete the data with your notes and individual questions to the visitor.

3. You can find all data captured through lead tracking in real-time in your dashboard ...

4. ... you can edit individually the data you enter ...

5. ... and export it any time.

WHICH LEAD TRACKING PACKAGES DO WE OFFER?

It is necessary to create at least one admin account and as many user accounts as you wish To use opti lead tracking.

The admin account is used to configure your individual customer enquiries and also to set up and manage the user licences in the admin portal at leads.ghm.de. A user account is required for each of the staff members at the stand in order to record visitor data.

LICENSE 1: ADMIN ACCOUNT

Allows you to access the admin portal for central configuration of user accounts for the booth team with the following features:

Easy set-up and allocation of user accounts
Definition of interests to be queried for the app
Upload and management of documents for the booth staff
Live monitoring of event success via admin dashboard
3 months download availability of all captured and consolidated contacts and data by booth staff

Note: License 1 does not include user accounts. These must be purchased via license 2.

285 Euro each*

Book now

LICENSE 2: USER ACCOUNT

Allows you to scan leads either via the Android app, iOS app or user portal with the following features:

Completion of contact information
Query visitor interests
Addition of notes
Sending documents directly from the app to contacts
Forwarding of contacts as V-Card
Display of analyses via dashboard
3 months download availability of the collected contacts and data by the individual user

149 Euro each*

Book now

STARTER PACKAGE

The LEAD TRACKING Starter Package offers you a combination of the two individual licenses. The basic package contains all functions from the Admin license as well as the User license for successful visitor tracking. Book the LEAD TRACKING Starter Package to get started right away:

One admin and one user license included
The package contains everything you need to capture leads directly at your stand with one device
You can test LEAD TRACKING with the starter package
You can book any number of additional admin licenses and user licenses at a later date
You can find more details on the individual licenses in the boxes above

434 Euro per piece*

Jetzt buchen

WHAT VISITOR DATA IS AVAILABLE TO YOU?

in the Lead Portal at leads.ghm.de you find a real-time overview of the contracts recorded. You can analyze and download this data in the dashboard according to your criteria.

The following visitor data is available to you:

Personal data: Title, salutation, first name and last name
Company data: Company
Contact data: E-mail
Address data: postal code, city and country
Interests: Answers to your individual exhibitor survey
Assignment: By which of your sales staff were they surveyed and when.

SERVICE AND SUPPORT

Lead tracking service and support is available at any time by email and in person during the show.

If you have any further questions, just send a short e-mail.

FAQS

Why do I need an admin account?

The admin account is a prerequisite for access to the admin portal at leads.ghm.de. It enables the configuration of user accounts for the stand team centrally there. Please note that it is not possible to scan leads with an admin account.

Why do I need user accounts?

Lead scanning is not possible with Admin access. Your booth staff needs an individual user account for each device used on site for lead tracking in order to capture visitors as contacts via scanning.  

How do I receive the log-in data for my admin account?

We will send an e-mail with the log-in data for your admin account to your lead tracking contact person.

How do I order additional user accounts later?

If you require additional user accounts later, you can increase your order quantity at any time in the exhibitor portal.

Where can I find the Leads Admin Portal?

At leads.ghm.de you can make all settings with your admin account. There you can log in with the access data sent to you and create as many users as licences have been purchased. You can also upload documents to send to the leads, define the categories that can be assigned to the lead and carry out various evaluations and downloads of the recorded data.

What is the name of the smartphone app?

The smartphone app for scanning the visitor tickets is called GHM LEADS.

Where do I find the app?

You can download the GHM LEADS app for IOS or Android from your app store.

IOS

Android

Please download the latest version of the app shortly before the start of the trade fair.

Where do I book the packages?

You can book the lead tracking packages in your exhibitor portal.

Where do I get instructions on how to set up as an admin?

Instructions for configuring your individual customer queries and for setting up and managing user licences via your admin account can be found here.

Instructions on how to set up as a user on your mobile before the fair can be found here.

Which devices do I need?

You only need your own company devices (smartphone or tablet). Please ensure on the IT side that you can install the GHM LEADS app on your company devices.

When will I receive the invoice?

You will be invoiced for the lead tracking service with the final invoice after the trade fair.

How does data protection work?

Data protection for visitors is governed by our privacy policy. You can find it under the following link.

Kontakt für

Contacts of

Address